Tag Archives: strategy

Francis Gouillart’s universal view of co-creation

Posted on June 22, 2011 by Yannig

We recently interviewed Professor Venkat Ramaswamy, author of the book The Power Of Co-creation, who shared interesting thoughts about how co-creation relates to crowdsourcing, challenges and the value of co-creation, co-creators and potholes to avoid as well as the highly … Continue reading →

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Mc Kinsey survey reveals the trickiness of R&D in emerging economies

Posted on June 3, 2011 by Yannig

  Given the recency and the scope of industries surveyed, the 3rd annual survey on Research & Development (R&D) gives high-quality insights about corporate innovation strategies. Mc Kinsey’s report shows that companies still pref

Posted in Trends & prospective | Tagged , , | 1 Comment